Providence: America’s most prestigious cyclo-cross race

  • Having received the highest marks by the international governing body, the Union Cycliste International (UCI) – KMC Cyclo-Cross Festival is on target to become the first American venue to host the World Cup starting in 2016
  • Connecticut is centrally located in a region where Cyclo-Cross is among the fastest growing sports for participants and spectators
  • Since 2005 Cyclo-Cross has increased 225%, and this happened during the greatest American economic downturn since the Great Depression.
  • Connecticut would be hosting America’s most prestigious Cyclo-Cross event.
  • The World Cup event draws a global television audience of 15 million viewers and a media reach of 100 million.

The KMC 2014 Cyclo-Cross Festival

  • Generated $2.25 million dollars into the economy including hotel rooms for athletes and pit crews
  • Attracted more than 10,000 spectators, participants
  • Worked with Johnson and Wales University, Brown University, Recycle a Bike, East Coast Greenway alliance, Greater Providence YMCA and Providence schools
  • Had over 2800 entrants
  • To date 24 countries represented
  • Was seen worldwide by 26,500 unique viewers watching live and taped broadcast
  • 5 million media impressions
  • Produced positive coverage in local, regional, national and international media mainstream media highlighting the race and the Rhode Island venue. Boston Globe, WEEI, Fox 25, Bicycling Magazine, ROAD Magazine, Velonews.com, Cyclocross Magazine, Providence Journal, Cyclyngnews, Mens Journal, Behind the Barriers TV, Providence Journal, NBC 10

Complementary Events

  • Visits to local schools by Professional Cyclo-Cross athletes to talk with kids about the sport and physical fitness
  • Builders Ball’s recognized as one of the best events in North America for artisan builders, sculptors, artists, and photographers who wish to travel to Providence to showcase their wares.
  • Gran Fondo New England- 100 mile ride through New England attracts non-competitive riders
  • Return of the bi-annual New England bike walk summit held in Providence, RI

Caring for our Parks

  • Beginning in 2015 organizers will spend close to $10,000 to fund a comprehensive landscape renovation of the park.
  • The Friends of Roger Williams Park, a newly formed non-profit dedicated to the enhancement and preservation of this historic urban treasure, received 10 percent of the gross beer garden receipts raised during the KMC Cyclo-cross Festival.
  • Organizers engaged three highly lauded landscape architects to conduct a comprehensive study of the park and what, if any, lasting impacts were the result of the cyclo-cross race. This blue ribbon panel performed soil analysis, penetrometer tests and oversaw slice seeding, aeration, manual spreading and customized renovation efforts. This analysis would have cost the city more than $50,000 to perform.
  • Using that study key areas of improvement were identified. With dwindling municipal resources to properly care for such a park, organizers are working with the park to ensure the park receives badly needed aeration, hydration and nutrition in the portion of the park affected by the event.